Lesson Goals
strategic decisions business collocations lexical accuracy speaking fluencyBy the end of the lesson, you will be able to speak more naturally about:
- business growth and expansion;
- risks, trade-offs and priorities;
- investment decisions;
- internal alignment and stakeholder expectations;
- strategic recommendations.
1. Warm-up: Business Priorities (8 minutes, speaking)
Answer the questions. Try to use at least one phrase from the upgrade line.
Upgrade: competing priorities / limited resources / unclear long-term impact
Upgrade: calculated risk / potential return / strategic opportunity
Upgrade: market potential / regulatory barriers / customer demand
Upgrade: lack of alignment / weak execution / budget constraints
Useful sentence starters
2. Gap Fill: Strategic Collocations (7 minutes)
Complete the sentences with the best word from the box.
- The company sees this market as a major strategic __________.
- The investment looks attractive, but the expected __________ is still unclear.
- Before launching, we need stronger evidence of customer __________.
- One of the biggest risks is poor __________ after the strategy is approved.
- The team cannot move forward because there is no internal __________.
- Budget __________ may limit the scale of the project.
- Regulatory __________ could delay the market entry plan.
- The leadership team needs to agree on short-term __________.
Answer Key
- opportunity
- return
- demand
- execution
- alignment
- constraints
- barriers
- priorities
3. Say It More Professionally (10 minutes, speaking)
Replace the simple phrase with a stronger business phrase. Then use the new phrase in your own answer.
| Simple phrase | More professional phrase |
|---|---|
| a good chance | a strategic opportunity |
| a big problem | a significant challenge |
| not enough money | budget constraints |
| people don’t agree | lack of internal alignment |
| the plan is hard to do | the plan is difficult to execute |
| the result is unclear | the expected outcome is uncertain |
| customers may not want it | there may be limited customer demand |
| it can help the company grow | it can drive business growth |
Speaking prompts
- Describe a strategic opportunity for a company you know.
- What kind of budget constraints can block growth?
- Why do companies sometimes fail to execute good ideas?
- How can leaders build internal alignment?
4. Decision Cards: Speak for 45 Seconds (10 minutes, speaking)
Click a card. Speak for 45 seconds using the phrase naturally.
Follow-up questions
- What would make this decision risky?
- What data would you need before deciding?
- Who would need to support this decision?
- What would success look like after six months?
5. Gap Fill: Upgrade the Recommendation (5 minutes)
Complete the recommendation with phrases from the box.
Before entering the new market, the company should make a __________________________ rather than rely only on intuition. The leadership team also needs to manage __________________________ because different departments may expect different results. If the company invests too quickly, it may increase __________________________. However, if the strategy is executed well, it could support __________________________ and create a stronger __________________________.
Answer Key
data-driven decision / stakeholder expectations / operational risk / long-term growth / competitive advantage
6. Business Dilemma: Expansion Strategy (12 minutes, speaking)
Choose one situation. Give a structured 2-minute answer with a recommendation.
Your company can enter a new country, but the market is unfamiliar and the legal process is complicated.
Your team wants to launch a new product quickly, but there is limited evidence of customer demand.
The company needs to reduce costs, but cutting too much may damage service quality.
Required language
7. Mini Presentation: Final Recommendation (8 minutes, speaking)
Prepare a short business recommendation on this topic:
Your answer should include:
- your position;
- two reasons;
- one risk;
- one example;
- a final recommendation.
Target collocations
Homework
Record a 2-minute answer to this question:
Use at least 8 collocations from the lesson.